What is your address online? Right, it is for sure the address of your company’s or brand website, what is commonly known as domain name or site address. So how can one compromise with such an important aspect of their business?
Let me tell you that one small screw up in choosing the domain name, screws up the business, say if you chose a name with some abbreviation and the collection of the letter of this abbreviated version coincidentally formed a funny word?!! Oh no!! Any man with average intelligence won’t do that.
There are ample of tips concerning the domain name, but still, I’d like to put a few of them forward to you. So let us get started.
Easy Domain Name
The names that you chose for your domain should be easy to remember. It should strike as appealing and such that it attracts traffic and gets converted to your clients or add to your business to be precise.
Creates your brand
The name that you select should be unique and should not be coherent with any of the other pre-existing names so as to avoid any confusion. Also the name that you select will create an impact about your company in the market and thereby increasing or decreasing the value. This means you should select the name that includes your business.
Avoid Numbers & Abbreviations
Numbers and abbreviations may sound intelligent in some cases but they are for sure not at all easy to remember. This means that one should drop the numbers and abbreviations as far as possible.
Classy and Impactful
As stated above, it will be your business online address. Now who wants their address not sounding class and unique? So go for the names that create an impact about your business and firm to people whosoever hears it. Half of your job in attracting the customers is done just by having a classy name compelling many visitors to visit it without much effort.
Keep It Formal
Make sure that in order to satisfy the aspects I just stated above, you forget to keep it formal. If your business is going to develop largely it should not have its site address that is very casual or some funky sounding name or else it will have to be changed to keep up with the growth of the business. But as someone said, prevention is better than cure, one should take these aspects into consideration before registration of domain name.